Analyzing how a digital tool for well-being should be adapted to fit the educational sector

Abstract

Abstract People are becoming more aware of their own well-being and are constantly looking for new methods to improve themselves and to perform better in all aspects of life. Simultaneously trends are proving more people are facing mental illness such as fatigue syndrome, anxiety, and depression. Studies show that these trends are present in the educational sector as well. Remente is a company offering an application to stimulate well-being and resilience among their users. This thesis concerns how Remente should approach the educational sector, using Chalmers University of Technology as a case study. Therefore, Chalmers is charted as a potential purchaser and the students at Chalmers as potential end-users. Remente’s application is also analyzed according to how it should be adapted to reach a successful product-market fit. In this thesis, it was concluded that working towards increased well-being and preventive measures for mental illnesses are both economically and socially beneficial for all parties involved. By charting Chalmers it was understood that they are working systematically with work environment issues. It was also concluded that there is a need both for the students and Chalmers and that Remente has a unique product offering and a proper product-market fit, fulfilling important end-user and purchaser needs. Suggestions for improvements and additions were proposed for Remente’s existing product together with recommendations for how Remente should approach Chalmers.