Building Success in Change Across Diverse Stakeholders Understanding the Human Side of Digital Tool Implementation in Construction Projects
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Examensarbete för masterexamen
Master's Thesis
Master's Thesis
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Model builders
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Abstract
Digitalization is reshaping industries, yet the construction sector continues to face
challenges due to fragmented workflows, rigid systems, and a culture of slow adoption. To realize the full potential of digitalization, organizations must understand
individual motivation and offer trust-based support throughout the change process
to ensure successful implementation.
This study presents a case at Skanska, a leading construction company, focusing on
the implementation of two digital tools: ACC and SAI. These tools were selected
for their contrasting outcomes; ACC was perceived as a successful implementation,
while SAI was seen as less successful, offering valuable insights when analyzed alongside change management theory and an individual perspective.
Data was collected through semi-structured interviews with both implementers and
recipients, complemented by on-site observations. The results show that wellprepared implementations fostered alignment between stakeholders and increased
user motivation, while rushed rollouts led to confusion, resistance, and lower adoption.
This thesis emphasizes that digital transformation is not merely a technical challenge, but a human and organizational one. Our findings highlight the importance
of early user involvement, emotional acknowledgment, and the relationship between
implementers and recipients. By focusing on the emotional and strategic aspects of
the preparatory phase, we offer new insights into how genuine engagement can drive
successful digital implementation.
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Keywords
Change Management, Implementation, Digital Transformation, Construction Industry, Leadership, Bottom-up Approach, Employee Empowerment, Involvement, Diverse Stakeholders
